hotstars whitepink Advertisement
Category: Bingo Online
This advert was taken from one of the UK’S biggest selling women’s magazines, OK! It is a strip advert like what they always have but the layout to this one is different to any format they have previously used as far as I am aware. The use of a faded pink and white really gives a feminine feel to the advert therefore will attract new female members to the site which is the whole point. The top of the advert is the Hot stars Bingo logo which is used at the top of all of their adverts. Underneath this is the main message they’re trying to get across which is the fact that you can join now, for free and WIN FREE PRIZES. When you sign up you receive points, these points can then be put into a draw to win some fantastic prizes, two of which are used as examples, on being able to create your own perfume, the other being a luxury spa day, with fantastic prizes like this to be won you can see why they get so many new members. They are also offering to give you upto £100 free by doubling up on your initial deposit. The advert is finished up with the website again which is where you need to go to take advantage of the offers, and also the disclaimers and logos that need to be there.
